The “Chief Twit is reportedly requesting every verified Twitter user to pay $19.99 or risk losing the sought-after blue tick.
Twitter’s new CEO Elon Musk is adamant about all users being verified on the platform, as long they pay for it.
Musk’s ultimatum Employees were told to implement payment-based verification to users on or before November 7, or else they’ll be shown the exit, The Verge published a report citing anonymous sources as well as internal documents.
What will it do? The new mechanism to verify your identity may not come implemented in the shape of a brand-new feature. Instead, developers are trying to improve Twitter’s current subscription option, which is known as “Twitter Blue”.
Create Twitter profitable once again: Twitter’s earnings reported during the last quarter have shown that advertising is its main source of income. Alongside advertising, Musk has reportedly turned to subscriptions to make up about a part of the company’s total income.
In the month of May, The New York Times revealed that Musk hopes to boost the revenue of Twitter’s annual ad revenues from five billion dollars (in 2021) to $26.4 billion in 2028.
With so much happening, Twitter employees are burning the midnight torch to finish Musk’s ideas within timeframes.